Together with TEM (the Finnish Ministry of Employment and the Economy) and BNS Oy International, SAI has developed a program to assist Finnish companies to address a number of European countries, notably France. It is based on our experience with market entry in France and the conviction that potential clients must be approached regularly and systematically from a local base. The first of this kind of program started in June 2013.
Participation involves a minimum of four companies from various sectors. The program is divided into two 4 to 5 months long phases. Typically the first phase aims to get a better understanding of the market logics and map the key players and potential partners, while the second phase should result in business meetings with interested potential partners. However, depending on the starting points of the company in question and their knowledge of the target market, a more tailored approach model can be negotiated.
Contact Petteri Hilska of SAI Finland for further details.
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